According to WGSN, Outerwear accounts for 21.9% of the F/W 22/23 apparel mix (-2% YoY). Jackets are up (+3%) Prioritise versatile, multi-seasonal outerwear that can be worn with layers easily, like the Cropped Jacket(+67%). Comfort-enhancing textiles remain a key investment, like Puffer Jacket (+40%), it is steady growth.
According to the trend of 1990s-meets-Y2K nostalgia, the data for cropped jackets is the best which is ‘+67%’. It is the perfect boxy outer shell for transitional weather layers. As seen on street style and social media, this item is one of the must-have items for this fall and winter.
Woolen Coat is really popular on other top fashion websites, and the sale data is great. It is a good choice for customers to wear a woolen coat this winter. According to fashion trends, Checks and woolen coat is especially hot now.
The faux fur coat is making a comeback in the contemporary market these years. It must be the best fashion item to keep warm in winter and the faux fur can be dressed up with party wear or worn with jeans and flats for a casual daytime look.
The puffer jacket is the season’s must-have and a surprising staple for the American young women's market, merging sporty performance influences with an urban streetwear look. The puffer jacket sees a revival these years, with designers adapting the item in innovative ways.