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US PRESS PREVIEWS SS 23

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American Retailers reveal upcoming collections that move towards relaxed silhouettes in breathable fabrics, embracing consumers' new hybrid lifestyles. This week, FondMart provides 2 silhouettes, 1 element, and 1 color for you to choose.

Relaxed Suiting
Saturated Florals
Warm Camel
Denim Maxi Skirt
ic_triangle_left1 Saturated Florals ic_triangle_left1
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Expressive floral bursts come in a bright saturated palette. Retailers embrace this trend in athleticwear, or vibrant vacation resort sets and dresses for resort and occasion looks.  As spring returns, all creatures/things on earth will come back to life and be vivid again. It is the best period for your customers to wear saturated floral clothing.

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ic_triangle_left1 Denim Maxi Skirt ic_triangle_left1
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The denim skirt category keeps growing (up +6ppt YoY), driven by the popularity of NoughtiesNostalgia and Y2K looks. Relaxed career wear capitalizes on the consumer need for multi-use, versatile pieces. The longer silhouette acts as a balance to the growing Y2K and miniskirt trend made popular by the youth market. 
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