WOMEN'S COLOR F/W 23
Warm neutrals and deep darks form the commercial mainstays of the F/W 23 palette, energized by the standout HyperBrights and soothing pastels.FondMart selected the most worthy investment items in different styles for you, take a look and invest for your next collection.
Galactic Cobalt
Galaxy Cobalt is one of five colors mentioned in the F/W23 Global Color Forecast. It is used in many ways. As a jewel tone, this blue can be used in occasion clothing including dresses, shirts or bottoms. Bright blue on the runway increased by 19.8% year-on-year.
Astro Dust
One of five key colors for F/W23, this earthy red is a sophisticated mid-tone that's fun and forward-looking. Astro Dust adds gender inclusivity to fashion essentials, outerwear and knitwear.
Hyper Brights
The concept of dressing with dopamine continues to be relevant for F/W23 as consumers seek mood-boosting pieces. Simple silhouettes can be made more attractive with a dopamine pop of color. Tailoring and knitwear are key pieces, along with tops, blouses and sheath dresses. Also try bright colors in BusinessCasual, tailoring, denim, bottoms and outerwear. Bright purple grew 191% year-over-year, making it the fastest-growing color this season.
Midnight Blue
Rich, dark shades offer a contemporary alternative to black. Midnight Blue is a color that works across categories, markets, regions and seasons. Use surface texture and detail to accentuate the richness and depth of this deep blue. Dark colors accounted for 47% of the colors, an increase of 11.9% year-on-year. Dark blue makes up 3% of the total color mix. Deep Blue’s social media penetration grew 7% year-over-year. Dark Blue retail sales grew steadily, up 14% year-over-yea.
